Transportation Innovation Days 2022 is an online event spanning several days that will feature several live and on-demand sessions presented by industry thought leaders. They will present megatrends such as e-Mobility, Advanced Driver-Assistance Systems (ADAS) and other topics like capacitive touch solutions, wired and wireless networking, cyber security, functional safety and automotive software. We will also present innovative solutions for automotive and transportation designs to help you get your products to market faster.
Keep checking back for updates on our third set of session dates and subjects. We will be covering a variety of topics including ADAS, functional safety and security.
Register Now for Advanced Driver-Assistance Systems (ADAS)
Keynote With Matthias Kaestner
April 5, 2022
Is your next car a smartphone on wheels? Learn more about Advanced Driver Assistance System’s by joining Part II of our Innovation Day Seminar Series which kicks off on the 5th of April with a livestream broadcast by Matthias Kaestner, our Vice President of Automotive. Check back soon for links to access the livestream and add the event to your calendar.
Sensor To The Cloud
April 7, 2022
The fully autonomous vehicle is a complex system that requires large amounts of real-time data, cloud connectivity and fast, safe and secure decision-making capabilities. Increasing sensor bandwidth and cloud connectivity is turning the next-generation vehicle into a data center on wheels. While the vehicle’s zonal ECUs connect to a centralized compute platform via Ethernet, automotive designers are adapting PCIe® technology from the data center world to implement high-bandwidth, inter-processing, real-time decision-making.
In this webinar, we will demonstrate how our automotive-qualified Switchtec™ PCIe® switches combine with Ethernet networking to solve the data tsunami challenge in next-generation central computing platforms.
Synchronous Audio/Video Streaming in an All-Ethernet Vehicle with AVB/TSN
April 12, 2022
The move from domain-oriented system architectures to new zonal architectures is fueling the change from legacy networking technologies to Ethernet. Ethernet is a packet-oriented and non-deterministic technology that is suitable for transmitting data packets of any size, one after the other. However, Ethernet is not an ideal solution for audio and video applications that require continuous transmission and synchronous streaming of data.
In this free webinar, Francis Ielsch and Laurent Manhès explain how adding Audio Video Bridging (AVB) or Time-Sensitive Networking (TSN) support can make Ethernet suitable for audio and video applications in vehicles.
Solving Precision Timing Challenges in ADAS Systems
April 14, 2022
Autonomous vehicles will require extremely precise and accurate Position, Navigation and Timing (PNT) as they proliferate the roads, both inside and outside of the vehicle. One of the greatest PNT source challenges, especially in urban canyons, is maintaining ubiquitous coverage. Bringing the GNSS constellation down to the street level can provide seamless and secure PNT.
To provide Advanced Driver Assistance System (ADAS) features, the vehicle itself has evolved to become a mobile data center with multiple computers and communication gateways interconnected by high-speed networks. This system requires dozens of clocks with automotive reliability, high frequencies and low jitter. We show how to optimize a clock tree design to reduce complexity and risk.
Functional Safety With Capacitive Hands-Off Detection for Touch-Enabled Steering Wheels
April 19, 2022
Modern vehicles offer a variety of driving assistance features and automated driving functions to improve safety for the driver and passengers. For decades, capacitive sensing has played a significant role in automotive user interfaces. It is now being used to verify that a driver’s hands remain on the steering wheel to control the vehicle.
Learn how you can use an automotive-grade microcontroller (MCU) running our Touch library to create a capacitive Hands-Off Detection (HoD) solution in your steering wheel design. This flexible, single-chip solution works with common HoD sensor topologies and supports HoD sensor segmentation. It also supports a cost-efficient combination with steering wheel heating that reduces sensor layer count.
Discover how we can help you select the best and lowest-cost solution to reduce your Bill of Materials (BOM) and sensor complexity while increasing the reliability, functionality and performance of your design. This HoD solution and the buttons, sliders and touchpads of your steering wheel’s user interface support ISO 26262 functional safety systems.
Keynote With Ganesh Moorthy
January 25, 2022
Ganesh Moorthy is Microchip's chief executive officer. He will be giving an overview of Microchip in the automotive space and discuss what is coming next in the Transportation Innovation sessions.
Keynote with Joe Thomsen
January 27, 2022
Joe Thomsen is Microchip's vice president of 16-bit microcontrollers and corporate sponsor for Microchip’s e-Mobility initiative. He will be kicking off our series of sessions with an overview of e-Mobility and what to expect with the session series.
EV Charging: Are You Prepared for Rapid Market Expansion?
February 1, 2022
The world is becoming greener, forcing the mobility industry to implement environmentally friendly technologies. Battery-powered Electric Vehicles (EVs) are trending and charging infrastructure must keep up. There are different AC and DC charging solutions in the market, from home AC chargers with just a few kW to rapid-charging stations with 300 kW. Manufacturers have the opportunity to thrive in this growing market by creating charging opportunities that meet system requirements while incorporating innovative features. Learn how we can help you reduce your time to market, risk and cost while increasing revenue and differentiating your next EV charger design.
Motor Control in e-Mobility Applications
February 3, 2022
e-Mobility covers a wide range of battery-powered motorized vehicles used for human transportation. Although four-wheeled Electric Vehicles (EVs) capture the most mindshare, two- and three-wheeled electric bikes and scooters are most common worldwide. While e-bikes and e-scooters typically contain a single traction motor, EVs easily contain another 20 or more different motor-controlled applications. In this session, we will take a closer look at several different e-mobility motor control applications and solutions.
Improved Position Sensor Designs Without a Magnet
February 8, 2022
Build your next human or motor control position sensor with just a metal target and a printed circuit board. This talk will give an overview of the technology behind this process and show you how to jump-start your next position sensor design. Our family of inductive position sensor Integrated Circuits (ICs) delivers safe, accurate performance with improved noise immunity and a simplified, low-cost sensor solution. Our inductive position sensor ICs offer significant advantages over Hall effect solutions by eliminating the magnetic target and, unlike Hall effect sensors, they operate seamlessly near motors, solenoids and high currents with no loss of precision. They are ideal for high-reliability and safety-critical human and motor position sensor applications.
Meeting Evolving Safety and Security Standards for Automotive Battery Management Systems (BMSs)
February 10, 2022
The global BMS market is expected to grow exponentially within the next five years. The growth of this market will be driven by the growing trend of Electric Vehicles (EVs), Hybrid Electric Vehicles (HEVs) and Plug-In Hybrid Vehicles (PHVs) that require recharging. With the influx of EVs, we are committed to developing high performance and robust solutions for automotive BMS market.
SiC-Based Circuit Breakers for High-Power DC Systems
February 15, 2022
With increasing high-voltage content in Electric Vehicles (EVs) comes a greater need for protection. Electronic fuse (E-fuse), enabled by Silicon-Carbide (SiC) technology, provides a faster, more reliable method for protecting power electronic applications. Learn how E-fuse solutions can detect and interrupt fault currents in microseconds faster than traditional approaches. Fast response times limit peak fault current and prevent a fault event from becoming a hard failure.
Building an Automotive On-Board Charger
February 17, 2022
The automotive electric evolution is advancing quickly, making smart solutions for on-board charging more relevant than ever before. In this session, we will guide you through a variety of building blocks addressing the challenges to incorporating elements like power conversion and power factor correction, AUTOSAR®, functional safety, robust design and security. The presentation will finish up with a discussion of our other high-voltage Silicon Carbide (SiC) and analog components to complete every aspect of your design.
Confronting Security-Related Challenges in the Electric Vehicle (EV) Space
February 22, 2022
In the emerging field of e-Mobility, there is an increasing number of challenges to securing and protecting the systems. The ecosystem requires authentication of vehicles at charging stations and secure payment when applicable. EVs are heavily connected to the outside world, increasing the attack surface. The software running in EVs, typically with more lines of code than traditional combustion engine-based vehicles, increases the likelihood of software bugs. It is more important than ever to ensure that the software being executed in the vehicle is trusted, which you can achieve by implementing secure boot and securely upgrading the vehicles in the field when bugs are undoubtedly discovered and require patches. Battery Management Systems (BMSs) require authentication that sends signed battery health status back to a cloud and, depending on architecture, requires authentication of the individual replaceable battery modules. The presentation will also discuss ecosystem challenges and associated solutions.
Our speakers are subject matter experts on topics on everything transportation. They will share how to take your designs to the next level by applying these applications to your designs.
| Speaker | Sessions |
|---|---|
Marc Rommerswinkel District Client Engagement Manager |
Marc is district client engagement manager who has worked at Microchip Technology for 15 years in a variety of different roles in sales and applications. He currently focuses on power solutions for megatrend technologies such as Electric Vehicle (EV) charging. Marc’s experience ranges from low-power POL solutions to digitally controlled, Silicon Carbide (SiC)-based high-power applications. He also has expertise in uC, wireless and capacitive touch technologies. |
Patrick Heath Senior Marketing Manager |
Patrick Heath is a senior marketing manager based in Chandler, AZ for Microchip Technology’s 16-bit microcontroller division. He is responsible for defining new dsPIC® Digital Signal Controllers (DSCs), integrated SiP solutions for motor control and hardware and software support. He has focused on motor control and digital power applications for most of his 38-year career in the semiconductor industry, split between Motorola and Microchip Technology. He holds a master of science degree in computer engineering from the University of Missouri-Rolla (UMR).
|
Mark Smith Senior Product Line Marketing Manager |
Mark Smith is the senior product line marketing manager for sensor products at Microchip Technology. He is responsible for business strategy and new product development of Microchip’s inductive position sensor products. Previously, Dr. Smith led the product development of leading-edge power management devices for data center storage products. He likes to think outside to box to help engineers create great solutions to address the challenges they face. Dr. Smith has more than 10 peer-reviewed publications and over eight patents granted or pending. Dr. Smith earned a doctorate in electrical engineering, specializing in power electronics, control and magnetics from the University of California Irvine. |
Iman Chalabi Product Marketing Engineer |
Iman Chalabi is a product marketing engineer for Microchip Technology’s mixed-signal linear business unit. In this role, he is helping to expand Microchip’s analog portfolio. Iman graduated from the University of Toronto with degrees in electrical engineering and marketing. |
Ehab Tarmoom Applications Engineer |
Ehab Tarmoom is an applications engineer and Subject Matter Expert (SME) on Silicon Carbide (SiC) solutions at Microchip Technology. He has over 20 years of experience designing and developing automotive electronics. His focus on electrification began in 2009 with his support of the development of the battery charging system for the Chevy Volt. He has since designed and developed electrification products including on-board chargers, EVSEs, battery disconnect units and a BISG inverter. His current focus is on high-voltage eFuse reference design development using SiC technology. Ehab earned his bachelor’s and master’s degree in electrical engineering at the University of Michigan-Dearborn. |
Markus Wimmer European Business Development Manager |
Markus Wimmer is a European Business Development Manager (BDM) within the 16-bit microcontroller products group at Microchip Technology. Markus manages field marketing and business development activities for dsPIC33 and PIC24 16-bit microcontroller products. He holds an engineering degree in electrotechnical engineering and studied mechatronics at Johannes Kepler University in Linz, Austria. Prior to his BDM Role, Markus held various design, application, sales and leadership roles, most of them in his more than 15 years at Microchip/Atmel. |
Todd Slack Product Manager |
Todd Slack is product manager of the Security Products Group (SPG) for automotive products. Todd has 26 years of experience in the semiconductor industry with a focus on hardware-based cryptographic security solutions for the past 14 years. Experienced in driving new features into products that solve emerging security threats with leading edge-technologies, Todd focuses on the automotive market. |
Rich Cannon Storage Group Manager |
Rich is the compute and storage group manager for Microchip Technology in EMEA. He is responsible for the technical support and business development of Microchip’s compute and storage products, including PCIe® switches for automotive applications. Rich has experience in various end equipment applications, including automotive high-performance computing, optical communications, enterprise storage, data centers and wireless LTE/5G infrastructure. Rich graduated with honors in microelectronic systems engineering from the University of Manchester in England. |
Mike Jones Senior Product Marketing Manager |
Mike has a first-class master’s degree in electronic systems engineering from Aston University in Birmingham, U.K. With more than 10 years of digital design experience in the telecommunications industry followed by 20 years of high-speed networking design experience in the semiconductor industry, he worked with automotive OEMs to define and introduce the very first automotive-grade Ethernet devices to market in 2008. Mike is a senior product marketing manager at Microchip Technology, responsible for automotive Ethernet business strategy and roadmap definition. |
Francis Ielsh Product Marketing Manager |
Francis works for Microchip Technology in Karlsruhe, Germany as a product marketing manager for automotive networking technologies. As an engineer in the field of electronics and computer science, Francis started his career as an electronics engineer, designing embedded systems based on 32-bit SoCs. After some years in R&D, he moved to product marketing in the field of embedded systems and then automotive within Microchip's Automotive Information Systems (AIS) division. |
Laurent Manhes Principal Embedded Systems Engineer and Wired Connectivity Function Group Lead |
Laurent has a master’s degree in microelectronic systems engineering and automation from the Polytech University in Montpellier, France. He has more than 15 years of digital design and system architecture experience in automotive ASICs and ASSPs followed by 10 years of product marketing and field application support in the semiconductor industry. He is leading the Microchip European wired networking function group and supporting automotive Ethernet business opportunities in all technical aspects. |
Joe Parrilli Manager of Strategic Marketing/Business Development |
Joe is a 30+ year veteran of the technology industry. He offers his knowledge and expertise in developing and delivering sophisticated solutions to network operators and service providers in North America and around the world. He has extensive experience with multiple technology platforms and a variety of service delivery applications. Joe is based in Atlanta, GA, U.S.A. |
Sieg Schmalz Principle Engineer - Applications |
Sieg is a principal applications engineer at Microchip; he received both his BSEE and MSEE from the University of Illinois at Urbana-Champaign and also spent a year at the Technical University of Munich. After two decades as an analog mixed-signal IC designer, he taught high school physics. Next, he transitioned back to supporting clients as a business unit applications engineer for the timing product line that he had been a part of building as a member of the original design team. |
